Most skin care products on the market are designed for the needs of women, but men skin has different needs as it is usually thicker, oilier and therefore we need specific formulas that can be absorbed easily.
We also suffer from razor burn and razor rashes that need appropriate products that protect and sooth our skin with the best ingredients.
From the Mediterranean to the world
THE ERA OF HOMO SAPIENS IS LONG GONE...
...WELCOME TO THE NEW ERA OF THE
A real man is a well groomed man.
Men's awareness of the importance of their personal appearance is increasing worldwide. We want to take care of ourselves and we want to do it with natural products without harsh chemical ingredients, that are easy to use, with quick-to-absorb formulas, the right scents for men, and the most elegant presentation.